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Magento 2

Elevate your business with Adobe Commerce ( Magento 2) , the premier choice for creating dynamic and customizable B2B and B2C experiences. Our flexible and scalable commerce platform empowers you to craft personalized solutions tailored to your brand's unique needs. Experience the difference with Adobe Commerce (Magento 2) and unlock new levels of growth and success for your business

“Discover Magento 2: Elevating E-commerce Excellence

Magento 2 stands as a pivotal upgrade from its predecessor, offering unparalleled performance and versatility for online businesses. With Magento 1 having served admirably for nearly a decade, the evolving landscape of digital commerce demanded a platform that could match the burgeoning demands of modern enterprises. Thus, in 2015, Magento 2 emerged as the solution, redefining the e-commerce experience with its enhanced speed, performance, and a myriad of advanced features tailored to elevate conversion rates and drive business growth.

Why Magento 2?
Magento 2 represents the pinnacle of shopping cart solutions for businesses of all sizes. Boasting a comprehensive suite of flexible tools, Magento 2 empowers merchants to effortlessly manage their online stores’ appearance, content, and functionality with unparalleled ease.

Here’s why Magento 2 stands out as the premier choice for e-commerce platforms:

1. Advanced Scalability and Performance:
Magento 2 delivers a 20% increase in performance compared to its predecessor, thanks to its optimized architecture and streamlined workflows. Utilizing Ajax technology enables seamless cart interactions without page reloads, while full-page caching ensures lightning-fast page load times, even for large-scale enterprises.

2. Streamlined Checkout Process:
With Magento 2, checkout is simplified into a two-step process, drastically reducing cart abandonment rates and enhancing the overall shopping experience. Guest checkout options eliminate the need for registration, and dynamic shipping rate calculation ensures transparency and convenience for customers.

3. Seamless Integration:
Magento 2 offers seamless integration with third-party tools and popular extensions, including leading payment gateways like Paypal and Braintree. Its compatibility with various PHP frameworks, databases, and cloud services ensures hassle-free deployment and customization.

4. Intuitive Admin Interface:
The admin interface of Magento 2 is designed for optimal usability and customization. With intuitive navigation and robust management tools, administrators can efficiently oversee product catalogs, streamline operations, and make informed decisions to drive business success.

Magento Editions:
Magento 2 is available in two distinct editions tailored to meet diverse business needs:

– Magento  (formerly Community Edition): An open-source platform ideal for small to mid-sized businesses seeking flexibility and customization.
– Magento Commerce (formerly Enterprise Edition): A premium, fully-supported version offering advanced features, dedicated support, and enhanced security for large-scale enterprises.

Ultimately, the choice between Magento editions depends on your business requirements and growth aspirations.

In Conclusion:
Magento 2 stands as the quintessential solution for e-commerce merchants seeking to enhance their online presence, boost sales, and drive revenue growth. With its unmatched performance, versatility, and extensive feature set, Magento 2 empowers businesses to thrive in the dynamic world of digital commerce. “

Unlock Your Business Potential with Magento 2: The Ultimate Features and Benefits

Features 

Discover the capabilities that drive success: Here are the top nine features of Magento 2 that empower your eCommerce journey.

Enhanced Performance: Experience lightning-fast speed and performance, ensuring seamless browsing and transactions for your customers.

Streamlined Checkout: Simplify the checkout process with a user-friendly interface, reducing cart abandonment and boosting conversion rates.

Robust Security: Safeguard your online store and customer data with advanced security measures, providing peace of mind for both you and your customers.

Responsive Design: Create a visually stunning and mobile-responsive storefront, ensuring a seamless shopping experience across all devices.

Flexible Customization: Tailor your online store to your unique brand identity with customizable themes and extensions, giving you full control over the look and feel of your site.

Multi-Channel Selling: Expand your reach and maximize sales opportunities by effortlessly selling across multiple channels, including social media and marketplaces.

Advanced SEO Capabilities: Improve your online visibility and attract more organic traffic with built-in SEO features that help your store rank higher in search engine results.

Comprehensive Reporting: Gain valuable insights into your store’s performance with detailed analytics and reporting tools, allowing you to make informed business decisions.

Active Community Support: Join a vibrant community of developers, merchants, and experts who are ready to help you succeed, providing ongoing support and resources to fuel your growth.

Experience the next level of eCommerce with Magento 2 and unlock unlimited possibilities for your online business.

 Benefits

Seamless Integration: Magento 2 boasts an open architecture, seamlessly integrating with third-party solutions to scale your business operations effortlessly.

Boosted Productivity: Empower your team with the intuitive Magento admin panel, saving time and boosting efficiency in managing day-to-day tasks.

Lightning-Fast Performance: Experience lightning-fast load times and unparalleled performance with Magento 2’s efficient handling of high traffic and full-page caching support.

Trusted Payment Solutions: Provide peace of mind to your customers with Magento 2’s secure payment gateways, ensuring safe and convenient transactions every time.

Optimized Performance: Stay ahead of the competition with Magento 2’s performance enhancements, including advanced indexers, Varnish caching integration, and powerful testing and optimization tools.

Unlimited Scalability: Scale your business effortlessly with Magento 2’s full-page caching and multi-admin user capabilities, enabling seamless order and product management while maintaining peak performance.

Experience the Power of Magento 2: Elevate your eCommerce game and unlock endless possibilities for growth and success.

Experience Unrivaled Flexibility: Enjoy unparalleled customization options to tailor your online store to perfection, while seamlessly integrating a diverse range of extensions to amplify its functionality.

Empower Your Business: Harness the potential of Magento 2 to build a fully functional and user-friendly website, setting the stage for unprecedented growth and success in the competitive eCommerce landscape.

Seize the Opportunity: Join the ranks of successful online businesses leveraging Magento 2  to create captivating websites that captivate audiences and drive conversions like never before.”

Marketing, Promotions and Conversion Tools

Marketing_and_Conversion_Tools
  1. Related products, up-sells and cross-sells
  2. Catalog promotional pricing with the ability to restrict to stores, categories or products
  3.  Flexible coupons (pricing rules) with ability to restrict to stores, customer groups, time period,
    products, and categories
  4.  Generate a set of unique coupon codes for each promotion and export the list of codes for offline distribution, email,
    newsletters and more.
     Easily manage and monitor coupon usage and generate detailed reports
  5. Multi-tier pricing for quantity discounts
  6.  Minimum Advertised Price (MAP)
  7.  Landing page for categories
  8.  Customer groups
  9.  Product bundles
  10.  Recently viewed and compared products
  11.  New items promotional tool
  12. Persistent shopping cart
  13.  Free shipping options
  14. Polls
  15.  Newsletter management
  16. Send to a friend for all visitors or registered users only
  17. Send wish lists by email

Catalog Management

  1. Simple, configurable (e.g. size, color, etc.),
     bundled and grouped products
  2.  Create different price points for different customer groups,
    such as wholesalers and retailers Virtual products
  3.  Downloadable/digital products with samples
  4.  Unlimited product attributes
  5. Attribute sets for quick product creation of different item types
  6.  Inventory management with backordered items,
    minimum and maximum quantities
  7.  Batch updates to products in admin panel
  8.  Automatic image resizing and watermarking
  9.  Advanced pricing rules and support for special prices
  10.  Search results rewrites and redirects
  11.  Moderated product tags and reviews
  12.  Customer personalized products – ability to upload images
    and text (i.e. for embroidery, monogramming, etc.)
  13.  Customer sorting – define attributes for customer
    sorting on category (price, brand, etc.)
  14. RSS feed for low inventory alerts

Order Management

Order_Management
  1. View, edit, create and fulfill orders from the admin panel
  2.  Create one or multiple invoices, shipments and credit memos per order to allow for split fulfillment
  3. Print invoices, packing slips and shipping labels
  4. Call center (phone) order creation
     – provides transparent control for administrators and front-end enhancements for customers during the shopping process.
     Changing product configurations, for all types of products,
     can be done by the call center sale representative on the admin side as well as by the customer throughout the shopping process.
    Custom product choices and configurations can be changed directly during order creation, in the wish list and the shopping cart
     – Includes the ability to create new customers,
    or select existing customers and view their shopping cart, wish list, last ordered items, and compared products lists, as well as select addresses,
     give discounts and assign custom prices
  5.  Assisted Shopping
     – customer service representatives and other admin users are able to manage products and coupons in customers’ shopping carts and wish lists through the administrator panel Customized Order Status
     – tracking an order
  6. is easier than ever with customizable order statuses easily assigned to order states. A predefined list of order states
     (ex. new, processing, payment review, complete) represents the order processing workflow. An order status is assigned as a sub-category
    of the order state (ex. cancelled, complete, decline)
  7.  Create re-orders for customers from the administration panel
  8.  Email notifications of orders
  9.  RSS feed of new orders

Customer Accounts

Customer_Accounts
  1.  Account dashboard
  2. Address book with unlimited addresses
  3.  Wish list with the ability to add comments
  4. Order status and history
  5.  Re-orders from account
  6.  Recently ordered items
  7.  Default billing and shipping addresses
  8.  Email or send an RSS feed of the wish list
  9.  Newsletter subscription management
  10.  Product reviews submitted
  11. Product tags submitted
  12.  Downloadable/digital products

Customer Service

  1. Contact Us form
  2.  Create and edit orders from the admin panel
  3. Feature-rich customer accounts
  4.  Order history with status updates
  5. Order tracking from account
  6.  Password reset email from front-end and admin panel
  7. Order and account update emails
  8.  Customizable transactional emails

International Support

  1. Support for localization, multiple currencies and tax rates
    – Includes support for WEEE/DEEE in EU

  2.  Support for accented characters and right to left text
  3.  Configurable list of allowed countries for:
    – Site registration
    – Shipping destination addresses with ability to specify per shipping method
    – Billing addresses with ability to specify per payment method

  4. European Union VAT-ID validation facilitates the tax collection process by automatically applying the correct tax rules according to VAT customer groups

  5.  EU cookie notification simplifies the EU Privacy and Electronic Communications Directive compliance process by displaying an opt-in message at the top of the storefront

Search Engine Optimization

  1. 100% search engine friendly
  2. Google Site Map
  3. Search engine friendly URL’s
  4. URL rewrites give full control of URL’s
  5. Meta-information for products, categories and content pages
  6. Auto-generated site map for display on site
  7. Auto-generated popular search terms page
  8. Google Content API for shopping

Site Management

Site_Management
  1. Control multiple websites and stores from one Administration Panel with the ability to share as much or as little information as needed
  2.  Administration permission system roles and users
  3.  Fully 100% customizable design using templates
  4. Support for multiple languages and currencies. Web Services API for easy integration between Magento and third-party applications
  5.  Batch import and export of catalog and customer information
  6.  Content Management System for informational and landing pages
  7.  Tax rates per location, product type or customer group (i.e. wholesale vs. retailer)
  8.  CAPTCHA functionality to help prevent automated software from attempting fake logins. This auto-generated test ensures that the login is being attempted by a person and can be enabled in both the admin and customer login areas

Product Browsing

Product_Browsing
  1. Multiple images per product
  2. Product image zoom-in capability
  3.  Related products and upsell
  4. Stock availability
  5. Multi-tier pricing upsell
  6. Product option selection
  7. Grouped products view
  8.  Add to wish list
  9.  Send to a friend with an email
  10.  Share on Facebook

Catalog Browsing

Catalog_Browsing
  1. Layered/faceted navigation for filtering of products in categories and search results – Filter products by price and display a range of prices based on even increments or by a similar number of products within each range
  2.  Static block tool to create category landing pages
  3.  Product comparisons with history
  4.  Configurable search with auto-suggested terms
  5.  Breadcrumbs
  6. Ability to assign designs within category and product level
    (unique design per product/category)
  7.  Recently viewed products
  8.  Popular search terms cloud
  9.  Product listing in grid or list format

Checkout, Payment and Shipping

Checkout_Payment_and_Shipping
  1. One-page checkout
  2.  Guest checkout and checkout with account to use the address book
  3.  Shipping to multiple addresses in one order
  4. Option for account creation at the beginning of checkout
  5.  SSL security support for orders on both front-end and back-end
  6.  Saved shopping cart
  7.  Accept gift messages per order and item
  8. Shopping cart with tax and shipping estimates
  9.  Saved credit card method for offline payments
  10.  Configurable to authorize and charge,or authorize only
    and charge on the creation of invoices
  11. Integration with multiple PayPal gateways
  12.  Integration with Authorize.net
  13.  Accept checks/money orders
  14.  Accept purchase orders
  15.  Additional payment extensions are available through Magento Connect
  16. Shipping integration with label printing – view, edit, and print labels
    for all major carriers
  17.  Integrated for real-time shipping rates from:
    – UPS, UPS XML (account rates), FedEx (account rates), USPS and DHL
  18.  Ability to specify allowed destination countries
    per method  Flat rate shipping per order or item
  19.  Free shipping
  20.  Table rates for weight, sub-total, destination, and the number of items
  21.  On-site order tracking from customer accounts

Mobile Commerce

Future_of_Mobile_Commerce

Mobile HTML5 (pre-integrated)

  1. Quickly and easily create a storefront optimized for mobile devices so customers can shop even when they’re on the go. This mobile interface uses HTML5 technology and supports iPhone, Android, and Mobile Opera browsers. It includes out-of-the-box features such as:
  2.  Device-specific media capabilities for audio and video
  3. User-friendly search and results display
  4.  Clean display of product detail pages
  5. Pinch, multi-touch, and scaling images
  6. Easy swipe between product images
  7. Zoom capabilities
  8. Cross-sell and up-sell capabilities
  9.  Drag-and-drop of products to the shopping cart

Native Device Applications

Support available for native applications
on iPhone, iPad, and Android mobile devices

  1. One admin panel for multiple devices
  2.  Seamless integration with your current product catalog, CMS, and store configurations
  3. Real-time customization including updates for promotions and merchandising
  4.  Support for a wide range of checkout capabilities

Analytics and Reporting

Analytics__Reporting
  1. Integrated with Google Analytics
  2.  Admin dashboard for report overview
  3. Sales report
  4.  Tax report
  5. Abandoned shopping cart report
  6.  Best viewed products report
  7.  Best purchased products report
  8. Low stock report
  9. Search terms report
  10.  Product reviews report
  11.  Tags report
  12.  Coupon usage report
  13.  Total sales invoiced
  14. Total sales refunded

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